TrainWithPurpose
Twenty-five years of coaching. Two gyms in the Charlotte area, and remote clients training with us from further out.
Find your fit
in under a minute
You get the training path that fits, what it costs, and which coach. No email needed to see the answer.
How do you want to train?
Eight ways in
You can move between them. Clients regularly train in the gym some weeks and on video others.
Some of these people
have trained here
for over a decade
“Despite the significant challenges, my weight, failing knees, and a chronic illness, Joel agreed to work with me. Twelve years later, I am still training with him, because I trust him with my life.”

“Joel helped me tremendously with guidance on food, workouts and main focuses. But honestly the best part was having someone to vent to about life while rebuilding myself.”
“He taught me how to use food as fuel. No more emotional eating. Now I work out with Kayla twice a week, she challenges me every workout and makes me feel like I can do anything.”
“I had back surgery in 2022 and instead of going to PT, Joel slowly got me back in the gym two months post surgery. I competed in my first Hyrox this past October.”
“The motivation from Joel and my workout partners was the push I needed, all via FaceTime. Do not let the virtual world fool you, you will get a great workout.”
“He pushed me beyond what I thought my limits were. He knows it is not one shoe fits all. No matter where you are in life, Joel can help you reach your goals.”
Assess. Train.
Track. Adjust.
The same four steps for every client, whether you train at Beatties Ford, in Pineville, or from your living room. The first one costs nothing.
Your free first session
Your goal, your history, and anything that hurts. We watch you move before we prescribe anything.
A plan written for you
Programmed around what you can do now, with video on every movement, on your phone.
Every set, every number
Weight, measurements, photos and lifts recorded from day one, so progress is evidence.
Around your real week
Your coach changes the plan when your results, your schedule or your body change.
Your coaches
McMichael
Over twenty five years in fitness training and sports conditioning. Joel founded The Fit Influence to transform lives through personalised training, combining exercise science with sustainable habits. He takes the clients coming back from surgery and the ones who have never set foot in a gym, and he has the longest client relationships in the building.

McMichael
Certified personal trainer, nutritionist and exercise therapist, coaching since 2019. Strength training, fat loss and body recomposition, with the discipline of a competing Men’s Physique athlete in every programme he writes. Training and nutrition come from the same person, so the work in the gym is not undone in the kitchen.

McMichael
Certified group fitness instructor and online trainer, with The Fit Influence since 2019. Runs the small group sessions and the remote programmes, building strength, confidence and consistency. Her thing is inclusive sessions that meet people exactly where they are and still push them.

Kickboxing instructor, and it started with her own training. Chasity became an instructor after seeing what kickboxing did for her own physical and mental health, and she is vocal about what the sport does for mood and stress. Small classes built for proper form, endurance and confidence, without the intimidation that stops people ever trying it.
Where we train
Charlotte
3627 Beatties Ford Rd
Charlotte, NC
By appointment
Our Beatties Ford gym. One on one training, small group, kickboxing, and speed and agility work for athletes.
Pineville
219 Main St
Pineville, NC
By appointment
Our Main Street gym, south of the city. One on one training, small group, strength work and self defense.
Questions we
get every week
Is the first session really free?
Yes. New clients, in person, one time. You meet your coach, talk through your goal and anything that hurts, and you train. If it is not for you, you owe nothing. Starting online instead, your first month is half price.
What does personal training cost at The Fit Influence?
One on one in the gym is $75 a session, and packages bring that down to $60. Virtual one on one is $40. Online coaching starts at $129 a month. Small group and kickboxing are both $40 a class, and ten packs bring either to $35. Every price is published, so you never have to ask.
What are your hours?
Both gyms run by appointment rather than open hours, so you are never turning up to a locked door or waiting for equipment. You book a time with your coach and that time is yours. Call the gym or request a session and we will find a slot that works, including early mornings and evenings.
Where are you located?
Two gyms. 3627 Beatties Ford Rd in Charlotte, and 219 Main St in Pineville. You can train at either, and remote clients train with us by live video from anywhere.
I have an injury or I have had surgery. Can I still train?
Yes, and it is a large part of what we do. Joel has coached for twenty five years and has clients who came back after back surgery and after a liver transplant. Tell us in your first session and the program is built around it.
I am completely out of shape and nervous about starting.
Most people who walk in feel that way. Cullen started at 627 pounds. Kenn started at 575. You train with one coach who knows your name, not in a room full of people watching you.
Start today
Your first in person session is free. New clients, one time. Starting online instead? Your first month is half price.
Leave your name and a coach will reach out. No sequence, no spam, and your first session is free whenever you want it.
